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Joining Date

Jan 16, 2023

Experience

Industry: 5 Years
Academic: 18 Years

Dr. Nitin Girdharwal

Professor

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General Management

Dr. Nitin Girdharwal blends the latest academic research and industry experience to provide a fresh perspective and insights into marketing problems.

Dr. Nitin Girdharwal holds Doctoral degree in Skill Development. During his Eighteen years in academia he has been associated with institutions like             IMT Ghaziabad,  KIET School of Management (NBA Accredited) , KIET Group of Institutions (NAAC – A+ Grade & NIRF Ranking Institute), Delhi-NCR , Medicaps University , Indore  for Teaching & Research . 

Dr Nitin Girdharwal has more than Five years of corporate experience including Managing Brand for Abbott India Limited at Mumbai , Sales Responsibility for  Macmillan Pharma Limited at New Delhi  &  Launching New Product range for  Escorts Tractors Ltd at Gujarat & Maharashtra  . 

He has authored three books on Business Research Methodology, Introduction to Case Analysis and Campus to Corporate – Skills for Employment, that are taught at MBA level courses of various Indian Universities. All three books got registered in CIP (cataloging -in- publication) Data Base, New Delhi, India.

He has contributed more than 05 Articles in Times of India, New Delhi &  02 papers in UN Agencies. 

Dr. Girdharwal has more than 15 patents published & Designed under his credit.

Dr. Girdharwal is a certified trainer from ISTD-New Delhi. 

Dr.Girdharwal Established IIPC Cell under AICTE Scheme as a  Principal Investigator. Prof Girdharwal received a Grant of Rs 5 Lakh, 75 thousand under AICTE Scheme for 02 Years 2014 -2015 & 2015-16 Consecutively. 

He has Discharges the duties and has strength in Attainment of targets to achieve best benchmarks set by National Accreditation Agencies like NAAC, NBA, and NIRF –UGC

Dr.Girdharwal has presented his papers in several National & International conferences such as IIT Delhi, IIT Roorkee, IIM Bangalore, IIM Calcutta,   JNU New Delhi, Jamia Millia Islamia New Delhi, Delhi University, DRDO New Delhi to name a few.

Subjects

Advertisement Management, Marketing Research , Brand Management , Consumer Behaviour , Marketing Management

Area of Training

Marketing

Professional Affiliation

AIMA, New Delhi
ISTD, New Delhi
CSI , Chennai

  • Ph. D ( Skill Development ) , UGC-NET (Management) , MBA , MHRM , MA(Eco) PG Dip. T & D, ISTD – New Delhi , India 
  • Certified Trainer :   Infosys Leadership Centre , Chandigarh  Wipro Limited , Bangalore
  • Had the honour to Meet  the Respected President of India  Dr. APJ Abdul Kalam at Rashtrapati Bhavan , New Delhi , India along with his Meritorious Students in 2007-08
  • Conferred with Eminent Dr. C.V. Raman Award for Best Research Contribution in 2019-20
  • Research Paper on “COVID 19” got indexed by WHO (World Health Organization) in a Global Literature Review.
  • Prof Nitin Girdharwal is on the Board of reviewers of Emeralds Publications, Inderscience Publications, Gurukul Business Review-GBR (Web of Science) & many more Scopus Index Journals.

Girdharwal, N. (2023), Exploring the Determinants of Students Learning Style, Journal of Statistics & Management System (Taylor & Francis) (WOS –ESCI & ABDC listed), doi: 10.47974/JSMS-1039

Girdharwal, N. (2023), Real-Time Quality Assurance of Fruits and Vegetables using Hybrid Distance based MKELM Approach, (Scopus) doi: 10.1109/ICSCSS57650.2023.10169197

Girdharwal, N. (2023), A New Approach to Information Literacy in Higher Education in Smart Learning Environment, (Scopus) doi:  10.1109/ICIRCA57980.2023.10220922

Girdharwal, N. (2023), An Intelligent Method for Train Accident Prevention and Detection Using Res-Net and Long Short-Term Memory Network , (Scopus) doi:  10.1109/ICSSAS57918.2023.10331719

Girdharwal, N. (2023) Research on Factors Affecting Consumer Purchasing Behaviour on E-commerce Website During Covid-19 Pandemic based on   RBF-SVM Network ,(Scopus) .

Girdharwal, N. (2022), Firefly Optimization with Bidirectional Recurrent Unit forCOVID-19 Diagnosis on Chest Radiographs,  (Scopus) doi: 10.1109/ICECA55336.2022.10009192

Girdharwal, N. (2022) Kernelized Extreme Learning Machine Enabled Churn Predictive Financial Risk Assessment Model,  (Scopus) doi: 10.1109/ICAISS55157.2022.10010834

Girdharwal, N. (2022), Intelligent Optimization Algorithm based Data Storage and Management: An Empirical Study,(Scopus) doi : 10.1109/ICEARS56392.2023.10085038

Girdharwal, N. (2022), Security and Privacy Enabled Framework for Online Social Networks using Block chain,  (Scopus) doi: 10.1109/ICESC57686.2023.10193119

 

Girdharwal, N. (2022), Effectiveness of Internet Advertisement on Consumer Behavior, ECS Transaction (Scopus),  doi : 10.1149/10701.10425

Girdharwal, N. (2022), Health Drink for immunity Boost up–A case study of Delhi-NCR, India, ECS Transaction (Scopus) ,  doi : 10.1149/10701.10345

Girdharwal, N. (2022), Critical Analysis on Effective CRM System for social media World Journal of Management & Economics, (ABDC Listed ) December 2022, Vol.15 , ISSN: 1819-8643

Responsibility at PIMR 

  • Signed MOU Between TCS & PIMR for Management Students for 23-24. 
  • Initiated Academic Collaboration between CSI & PIMR for Future Planning.
  • Organised 05 Days FDP in Collaboration with TCS, Chennai for PIMR Faculty 
  • Certification Course on “AI in Marketing” for Management Students through NPTEL, 12 week online course (Batch Jan to April 2024). 
  • Development of Case Study, Live Project and Research Paper (Batch 21-24) with PIMR –Indore Students to understand Live Problem & Finding Solution. 
  • Lateral Admission coordinator of PIMR , IndoreÂ